Shopify stores
Shopify store design and setup
We create and redesign Shopify stores for brands and projects that need a well-structured catalogue, product pages, payments, shipping setup, and a storefront ready to launch. We can handle structure, visual direction, content, and launch.
We focus on small to medium-complexity Shopify projects. Larger stores or projects requiring non-standard integrations are reviewed separately before we commit to the scope.
Good fit
When Shopify is a practical choice
A new brand
When you need to launch a first working store with a product catalogue, payments, and the essential supporting pages.
A small or medium catalogue
When products can be organised into manageable collections without needing a highly custom commerce system.
An existing Shopify store
When the store already works but the structure, visual presentation, product pages, or content need improvement.
A store you want to manage yourself
When you want to manage products, collections, pricing, and the main store content through Shopify after launch.
What we can handle
Store structure
We plan navigation, collections, product grouping, and the main supporting pages.
Visual direction and storefront
We adapt the Shopify theme to the project and shape typography, colour, layout, and the main store templates.
Product pages
We structure product information, variants, imagery, pricing, and the details customers need before buying.
Collections and catalogue
We build collection logic and catalogue browsing so products are easier to find and compare.
Content pages
Where needed, we create About, Shipping & Returns, FAQ, Contact, Materials & Care, and other supporting pages.
Payments and shipping
We help with the main Shopify payment, shipping, and order-flow settings within the agreed project scope.
Responsive store
We check the main storefront, collection, and product pages across desktop, tablet, and mobile.
SEO, analytics, and launch
We set up the main metadata, connect agreed analytics and domain settings, and complete launch checks.
Project scope
Not every e-commerce project needs to become a complex system.
Shopify is a strong fit when the main job is the catalogue, purchase flow, store content, and practical day-to-day administration.
If a project needs complex ERP, B2B, warehouse, loyalty, or other non-standard integrations, we review the technical scope and risks before proposing the work.
We do not take on a larger project simply because it uses Shopify - the implementation still needs a sensible and manageable scope.
Pricing
Shopify pricing depends on scope
We price Shopify work based on product and collection count, content readiness, required templates, languages, payments, shipping, and integrations.
Launching a compact new store and redesigning an established Shopify store can involve very different amounts of work, so we do not currently use one generic starting price.
After a short project description, we can tell you whether the scope fits our work and provide a preliminary estimate.
Process
How we build a Shopify store
01
Scope and catalogue
We discuss products, collections, required pages, payments, shipping, and the other important store requirements.
02
Structure and content
We define navigation, collections, product information, and the supporting store pages.
03
Storefront design and build
We adapt the Shopify theme, create the agreed pages, and set up the required content and catalogue structure.
04
Setup and testing
We check payments, shipping, product variants, forms, navigation, and the main purchase flow.
05
Launch
We connect the domain, analytics, and other agreed settings, then prepare the store to go live.
Shopify project
Forest Stitch Dolls

Concept project
A self-initiated Shopify concept built for a seven-product textile doll collection. The project includes a storefront, collection and product pages, navigation, supporting content pages, written content, and responsive layouts.
View project →FAQ
Common questions
Do you build Shopify stores from scratch?
Yes. We can structure a new store, build the storefront, create product and collection pages, configure the main settings, and prepare it for launch.
Can you redesign an existing Shopify store?
Yes. We first review the current theme, structure, and functionality, then decide what should stay and what should change.
Can you add the products?
We can add an agreed number of products and prepare the product-page structure. Larger catalogue imports or manual entry are scoped separately.
Do you handle payments and shipping?
We can help with the main Shopify payment and shipping settings. Non-standard integrations need to be reviewed first.
Will I be able to manage products after launch?
Yes. Products, collections, pricing, and part of the store content can be managed through the Shopify admin after launch.
Do you build complex Shopify Plus systems?
We do not currently position Kitoki as a Shopify Plus or enterprise e-commerce agency. Projects at that level would only be considered after reviewing the exact technical scope.
Inquiry
Need a Shopify store?
Tell us what you sell, roughly how many products you have, whether the store already exists, and what functionality you need. We will reply with whether the project fits our scope and what we suggest doing first.